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Liana Louzon | Canada | Likeminded People!!!

I came to Canada when I was 14 from Moscow, USSR and while learning the new language and culture I discovered jewelry making. I learned to be intuitive with people due to language barrier which served me well in life. After University I became a self-taught photographer in the commercial fitness space (I shoot for reebok, Lululemon, Goodlife…) as I am able to communicate using image composition. When I became a mom I rediscovered the passion for jewelry making and using my ability to express through my creations Rocking Vibe evolved.

What ignited the spark in you to start a new business venture or to make significant changes in an existing business? How did the idea for your business come about?

I wanted to use my creativity to contribute to the inspired community that my children are growing up in. I turned my hobby into a bussiness when I reapplied that creating Jelwery would be the best way for me to enjoy life.

What were the biggest initial hurdles to building your business and how did you overcome them?

Time and biz experience. You see I am a mamma of 3 young children and 2 months after launching I found out I was pregnant with my third. I had to figure out a way to learn while I earned while having a new-born. I did the “nap time hustle” and became super efficient in “life”.

Did you ever deal with contention from your family and friends concerning your entrepreneurial pursuits? How did you handle it? What would you do differently in hindsight?

I was fortunate enough to have full support of the people that matter. There were of course those people who thought I was crazy but it only motivated me to prove them wrong. Creating ROCKING VIBE always felt right.

What would you say was the single most influential factor in your business success?

Creating to make a difference. My goal was never attached to a $ it was always about impacting.

What do you know today that you wish you would have known when you first got started as an entrepreneur?

Vision takes time. Its ok not to achieve your goals as quickly. Patience and perseverance are crucial in success. And also sometimes the longer you work doesn't necessary means the more you will accomplish-take time to fill your cup!

What advice would you give to an upcoming young and old entrepreneur locally and internationally?

Surround yourself with likeminded people. Your time is your greatest currency so invest it into people that set your soul on fire!

Vision Takes Time!!!

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