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Michelle Chubb | Canada | Importance of Representation

Model | Activist | Public Speaker


Meet Michelle Chubb: a dynamic force, mom, model, activist, and captivating public speaker hailing from Winnipeg, Manitoba. A few years ago, Michelle embarked on a journey on TikTok, initially for fun. However, as her platform expanded, she realized its potential to shed light on pressing issues within her community. Through her engaging videos, Michelle fearlessly confronts racism and trauma, amplifying her voice to champion causes close to her heart. She showcases the rich tapestry of her Cree culture, adorned in regalia, beaded jewelry, and traditional dances, captivating audiences with each step.


Beyond her personal experiences, Michelle raises awareness on a national scale, shedding light on the plight of missing and murdered Indigenous women, girls, and two-spirit individuals. She fearlessly tackles the legacy of colonization while celebrating the resilience of Indigenous communities.


Michelle's influence extends beyond social media, gracing modeling campaigns for prestigious brands like BonLook and Sephora. Her interviews with publications like Teen Vogue and Fashion Magazine serve as platforms to amplify her message of empowerment.


Recognized as one of the Top 25 Women of Influence in 2021, Michelle continues to be a powerful advocate for Indigenous Peoples. Her mission is clear: to educate, raise awareness, and dispel misinformation surrounding critical Indigenous issues.


In her own words, Michelle emphasizes the importance of representation: "It’s crucial for the next generation to have role models. We must decolonize spaces and ensure our voices are heard. I want Indigenous communities to feel hopeful about their futures and believe that they can achieve anything they set their minds to."


Social Media Handles:

Instagram: @indigenous_baddie

TikTok: @indigenous_baddie


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