Entrepreneur | Public Relations Doctor | Founder @imagenationpr | Advocate
Santher Mbacham’s journey is one of relentless passion, vision, and purpose. As a creative economy advocate and a dynamic force in the world of public relations and branding, Santher is on a mission to reshape Cameroon’s business landscape and global perception. Her career has been a testament to her deep love for her country and her commitment to empowering individuals and businesses to reach new heights. At the helm of ImageNation PR Agency as the Managing Director, Santher uses her expertise to make brands more visible, valuable, bankable, profitable, and sustainable. Through strategic storytelling, she connects businesses with their audience, enhancing visibility and impact, one campaign at a time. Under her leadership, ImageNation is transforming the PR and branding landscape in Cameroon by offering a fresh, nation-building approach that uplifts society as a whole. For Santher, the power of a well-crafted narrative is not just in promoting businesses but in shaping the future of Cameroon itself.
A true trailblazer, Santher's work is fueled by her belief in changing the narrative of her country. She’s not just a business leader; she’s a storyteller, a mentor, and a brand builder. Recently nominated by none other than Sir Tony Elumelu as one of his International Women's Day mentees, Santher stands among powerful women leaders making waves across Africa. This honor is a recognition of her dedication to fostering economic growth and creating sustainable futures for businesses in Cameroon and beyond.
Santher’s professional journey began to take shape during her three-year tenure at the African Institute for Mathematical Sciences (AIMS) as a Multimedia Communicator. Here, she demystified mathematics, showing how it could become an accessible and integral part of everyday life. This experience laid the foundation for her approach to PR, where she translates complex ideas into clear, engaging narratives that captivate and inspire.
But Santher’s skills and passions go beyond the office. Whether she’s behind a camera capturing the essence of a moment with her brother, playing percussions in church, or MCing events in both English and French, she brings her full self to everything she does. Her talents even extend to the basketball court, where she earned two championship medals with Apejes de Mfou, further showing her dedication to teamwork and excellence.
Santher is a firm believer in the power of "Women Supporting Women." Her personal journey has been shaped by the support of strong women, and she’s committed to passing that strength on to the next generation. She’s passionate about mentoring young people, teaching them to own their narratives and tell their stories in ways that no one else can. Her dedication to service, kindness, and honesty—values instilled in her by her parents—guide her both in her personal life and in her professional endeavors.
Beyond her work with ImageNation, Santher is the Marketing and Communications Director at the Fobang Institutes for Innovations in Science and Technology. Here, she plays a vital role in attracting and retaining talent, ensuring that the institute grows and thrives as a hub for innovation and education in Cameroon.
Social media savvy, Santher uses platforms like Twitter to discuss topics close to her heart: PR, communications, branding, influencer marketing, media, sports, and, of course, her beloved Cameroon. Her passion for her homeland has earned her the nickname "Cameroon’s Publicist," a title she holds with pride as she continuously works to showcase the best of what her country has to offer.
Her story is one of impact, community, and purpose. From promoting brands to empowering young minds, Santher Mbacham is redefining success by shaping narratives that resonate and inspire. For her, every story told and every campaign launched is another step toward creating a prosperous and empowered Cameroon. And for those lucky enough to work with her or be mentored by her, Santher is proof that with vision, hard work, and a passion for community, anything is possible.
Social Media Handles:
Instagram: https://www.instagram.com/santheezy/
Kommentare