Successful entrepreneurs love the work they do. I've always wanted to have a great lifestyle and I love making things pretty. I believe my boarding school education created this organizational mindset. It taught me that being organized makes the small things in life easier. All of this plays a huge part in my event planning. I was about 16 years old when my sister got married and back then I was her maid of honor. On the day of her wedding my brother in law was 2 hour late, the officiant threatened to leave, my aunt was still sewing us into our dress. Also the decor for the reception, was left behind. Although it was a super fun wedding I could not help but think. "Who the heck is in charge of all of this?" So I would say my sister's wedding sparked my interest.
What were the biggest initial hurdles to building your business and how did you overcome them?
The biggest hurdle I had building my business was that no one wanted to help me. I thought there was a blueprint that everyone followed. When I found out that everyone did things differently I just played by my own rules and that helped me a lot.
What books are you currently reading? And your recommendation for entrepreneurs to read?
I'm currently reading Blue Ocean Strategy. Audible books are my jam right now because I can listen on the go. I also listen to podcasts. I recommend entrepreneurs to read books that get their minds working. Books about strategy. Marketing, running a business and a ton of leadership books.
Did you ever deal with contention from your family and friends concerning your entrepreneurial pursuits?
How did you handle it? What would you do differently in hindsight?
I've never had to deal with any contention from my family or friends. They have always had my back.
What would you say was the single most influential factor in your business success?
The single most influential factor in my business was breaking the rules and doing things my way.
What do you know today that you wish you would have known when you first got started as an entrepreneur?
Do your research. Know your audience and understand their problems and solve them. I thought everyone needed an event planner or wedding planner and that is not true. I had to find the needs of those who needed a planner and solve those problems.
What advice would you give to an upcoming entrepreneur locally and internationally?
The number one advice I would give is building authentic relationships with people. There is nothing like people speaking on your behalf when you are not in the room. You have to produce amazing results and build sold relationships for that to happen.